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21 May 2023

Google to kill 3rd-party cookies for 1% of Chrome users early next year

Google has announced it will migrate one percent of Chrome users to Privacy Sandbox and deprecate third-party cookies for them in Q1 2024. The move will support developers in conducting real world experiments that assess the readiness and effectiveness of their products without third-party cookies, said Anthony Chavez, VP, Privacy Sandbox.

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